In 2023, among Lithuanian businesses and state-owned companies, the most visible in the media were the leaders of telecommunications, banking, and energy companies, and in first place ...
Management and leadership
Top 30 most visible business leaders in the media
From January to September, the most visible in Lithuanian media were representatives of shopping centers and macroeconomists. Mediaskopas compiled this year...
Manager — only a man, housekeeper — only a woman: how the media assigns professions by gender
A newly completed analysis showed how the media categorizes professions or positions as male and female. For example, how strongly “female”…
TOP 10 Leaders in the Spotlight: Ukraine, Price Shock, and Employees
Assessing the visibility of company leaders in the media in 2022, the leading position is held by …
Employees at the center of leaders’ communication
Looking at overall CEO communication, it is clear that in 2021 the word at the center of communication was “employee”…
Head of a media analysis company: we have a magic mirror, but clients do not always know what to ask — after all, the stepmother's story ended sadly
The “Aha!” moment, when a product that has been carried, discussed, rejected, explored, and dreamed of for several years finally takes shape. Less is more — that is Mediaskopas’ strategy, because too much information can drown out the essence, by the way, not only in monitoring
One last look at 2020: whose faces did we see most often?
Last year’s most-mentioned people in the media, apart from politicians, were Maxima Communications Director Ernesta Dapkienė, the leading expert on the coronavirus pandemic…
The business leader most frequently cited in the media in 2020 was Petras Masiulis
In the face of the COVID-19 challenges, business leaders demonstrated leadership in society. According to the 2020 research data of the media analysis and research company Mediaskopas, the most frequently cited leaders were…
Study: The name Sakartvelo has become established in Lithuanian media
In Lithuanian media, the alternative name for Georgia, Sakartvelo, is gradually becoming established, according to data provided to the news agency BNS by the media analysis and research company Mediaskopas.
This year’s most frequently featured business leader in the media — Petras Masiulis
According to the 2020 first-half research data of the media analysis and research company Mediaskopas, the top three most-cited leaders were Tele2 CEO Petras Masiulis, Maxima CEO Jolanta Bivainytė, and former Maxima CEO Kristina Meidė.
Let’s work together
Need successful communication? We will help you










