It destroys lives and ruins businesses — so-called cancel culture, or “cancel culture,” is something many brands and public figures fear.
According to Aidas Petrošius, an expert at the media research company “Mediaskopas,” the very amount of attention paid to cancel culture shows that it is a negative phenomenon with often tragic consequences. Some believe cancel culture contributed to positive or even revolutionary developments in Lithuanian society — for example, when a scandal broke out at universities in 2018 #metoo when lecturers were accused of sexual harassment, people began talking about conditions in higher education institutions. However, the interviewee says, canceling is a flawed practice.
