Three main topics of the past week: the „MG Baltic“ scandal, Žalgiris matches, and the royal wedding?…
Three main topics of the past week: the „MG Baltic“ scandal, Žalgiris matches…
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Expert insight
Crisis Prevention in Communication Using Intelligence Principles
Tomorrow, at the marketing effectiveness conference „Password 2018“ organized by „Verslo žinios“, the Mediaskopas representatives’ presentation „Prevention of communication crises using intelligence principles“…
We have a new scandal that is drawing the attention of the Lithuanian media
We have a new scandal that is drawing the attention of the Lithuanian media. Will it surpass the B. Markauskas land scandal? ?
“Hello in Jonava”
„Alio Jonavoje“ spotted this, says Inga Vegytė ??
WHAT IS WORSE — THE REAL ESTATE BUBBLE OR RUSSIA?
As the uproar over designer Juozas Statkevičius’ remarks about Lithuania grew — including, among other things, his criticism of the alleged constant „Russia is attacking us“ propaganda — the media monitoring and analysis company „Mediaskopas“ took a closer look…
vz.lt: Scissors in the Media: Between Print and the Internet
Although people started talking about the death of print more than a decade ago, once the internet gained momentum and sharing news became very easy, it seemed that only entertainment or analytical publications might survive, and over the past 15 years the number of print publications has decreased, but they are not about to disappear completely yet…
vz.lt: The Influence of Social Media — Ever Stronger
This year, communication was more active across all media channels for all finalists taking part in the „Brand of the Year 2017“ competition, with the influence of uncontrolled social media growing especially strongly…
Among the finalists for “Brand of the Year” — 34 brands
This year, 34 brands made it to the final of the „Brand of the Year 2017“ competition organized by „Verslo žinios“ and the research company „Nielsen“. The winners, as well as the most effective marketing campaign selected at the same time, will be announced at the annual conference „Password 2017“ in mid-March…
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